{"id":2926,"date":"2023-04-03T13:08:14","date_gmt":"2023-04-03T11:08:14","guid":{"rendered":"https:\/\/www.ondernemendvenlo.nl\/we-groeien-als-campus-door-naar-volwassenheid\/"},"modified":"2023-04-03T13:08:14","modified_gmt":"2023-04-03T11:08:14","slug":"we-groeien-als-campus-door-naar-volwassenheid","status":"publish","type":"post","link":"https:\/\/www.ondernemendvenlo.nl\/en\/we-groeien-als-campus-door-naar-volwassenheid\/","title":{"rendered":"'We are growing into maturity as a campus'"},"content":{"rendered":"<div id=\"_idContainer054\" class=\"Basistekstkader\">\n<p class=\"Platte-tekst\" lang=\"nl-NL\"><strong><a class=\"external\" href=\"https:\/\/www.linkedin.com\/in\/sigridhelbig\/\" target=\"_blank\" rel=\"noopener\">Sigrid Helbig<\/a>\u00a0is now exactly one year CEO of\u00a0<a class=\"external\" href=\"https:\/\/www.linkedin.com\/company\/brightlands-campus-greenport-venlo\/\" target=\"_blank\" rel=\"noopener\">Brightlands Campus Greenport Venlo<\/a>. Her first year was inspiring and challenging with the aftermath of corona, merging two organisations, an ambitious annual plan, expanding the ecosystem and building consortia.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">She\u00a0<\/span>is convinced that 2023 will be the year of Brightlands: \"There are some great projects in the pipeline!\"<\/strong><\/p>\n<p class=\"Platte-tekst\" lang=\"nl-NL\">Sigrid Helbig has been fully engaged in merging the campus organisation with the real estate arm over the past year.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">She\u00a0<\/span>sees this merger as an important milestone to build the regional ecosystem even more effectively.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">\"The\u00a0<\/span>labour market remains a big challenge,\" says Helbig. \"Companies locate where they find the people and facilities they need. This is where we as a campus play an important role: how can we best facilitate companies?\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">The\u00a0<\/span>involves a functioning ecosystem as well as facilities such as office and business space and laboratories.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">Die\u00a0<\/span>two relate to each other like hardware and software: without housing (hardware), companies and knowledge institutions cannot 'land' anywhere. Without an ecosystem (software), there will be no campus with specific themes, just a business park without thematic coherence and innovativeness. By making it one organisation, we are setting a common course.\"<\/p>\n<p class=\"Tussenkopje\" lang=\"nl-NL\"><strong>Neighbours<\/strong><\/p>\n<p class=\"Platte-tekst\" lang=\"nl-NL\">In the coming years, she wants to put a lot of effort into strengthening the ecosystem. Helbig: \"By bringing the right parties together on and around the campus, you can make optimal use of each other's knowledge, expertise and network. It is precisely through cooperation that companies can maintain their competitiveness and the best innovations emerge. Actually, the question is very simple: who do you, as a campus resident, want as your neighbour?\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">That\u00a0<\/span>are the parties we would like to add to our ecosystem.\"<\/p>\n<p class=\"Tussenkopje\" lang=\"nl-NL\"><strong>Research facilities<\/strong><\/p>\n<p class=\"Platte-tekst\" lang=\"nl-NL\">For the ecosystem to grow even further, Sigrid says the campus must continue to respond to the needs of campus residents and businesses in the region.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">\"We\u00a0<\/span>are putting considerable effort into creating (shared) research facilities that will give agri-food SMEs access to innovative facilities, knowledge, technology and resources, something not every SME can do independently.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">We\u00a0<\/span>This distinguishes us as a campus and therefore makes us an attractive location for companies to locate, develop and collaborate.\"<\/p>\n<p class=\"Tussenkopje\" lang=\"nl-NL\"><strong>Future of nutrition<\/strong><\/p>\n<p class=\"Platte-tekst\" lang=\"nl-NL\">This year will see the start of the further development of the Test &amp; Taste Centre, the Laboratory of Behavioural Gastronomy and the Food Claims Centre Venlo into a Food Concepts Centre.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">At\u00a0<\/span>this new centre with high-end facilities will support companies working on innovative, healthy and sustainable food products in product and concept development. Also on the agenda is the development of an Experience Centre for Future Food, which will focus on the latest trends for product development and accelerating products to market.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">With\u00a0<\/span>these two new centres, the entire chain, from product development to launch, will be offered on campus.<\/p>\n<p class=\"Tussenkopje\" lang=\"nl-NL\"><strong>Next Generation Farming<\/strong><\/p>\n<p class=\"Platte-tekst\" lang=\"nl-NL\">There is another big project in the pipeline: Next Generation Farming.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">At\u00a0<\/span>this project is about developing a shared research facility revolving around a sustainable and forward-looking way of doing business.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">\"Via\u00a0<\/span>this project, under the Brightlands umbrella, partial facilities will be developed in areas such as vertical farming, LED lighting, seed technology and closed greenhouses.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">This\u00a0<\/span>we do in cooperation with parties who are experts in their own subfield: they develop and operate some of the facilities themselves.\"<\/p>\n<p class=\"Tussenkopje\" lang=\"nl-NL\"><strong>Accessible<\/strong><\/p>\n<p class=\"Platte-tekst\" lang=\"nl-NL\">For Sigrid, accessibility and approachability are central to everything the campus does.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">\"The\u00a0<\/span>campus is open to all: to campus residents, regional companies, researchers, students and even children through Kokkerelli's teaching programmes,\" the CEO says.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">\"We\u00a0<\/span>already have quite a few courses on campus, but in the coming years, we want to engage with all green courses in the region - from mbo to university.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">So\u00a0<\/span>we connect scientific content with practical education and entrepreneurship.\" The campus is developing well, according to Sigrid.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">\"We\u00a0<\/span>are a respected player in the region.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">That\u00a0<\/span>is also evidenced by a hefty financial boost for the campus from the Provincial Council of Limburg and the Venlo municipality.\u00a0<span class=\"afbreken-einde-zin\" lang=\"\">There\u00a0<\/span>is confidence in the campus and with these contributions, we can continue to grow into maturity as a young campus.\"<\/p>\n<p class=\"Tussenkopje\" lang=\"nl-NL\"><a class=\"external\" href=\"http:\/\/www.brightlands.com\/\" target=\"_blank\" rel=\"noopener\"><strong>www.brightlands.com<\/strong><\/a><\/p>\n<\/div>\n<div id=\"_idContainer055\" class=\"_idGenObjectStyleOverride-1\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Sigrid Helbig\u00a0is nu precies een jaar CEO van\u00a0Brightlands Campus Greenport Venlo. Haar eerste jaar was inspirerend en uitdagend met de nawee\u00ebn van corona, het samenvoegen van twee organisaties, een ambitieus jaarplan, het uitbreiden van het ecosysteem en het bouwen van consortia.\u00a0Ze\u00a0is ervan overtuigd dat 2023 het jaar van Brightlands wordt: \u201cEr ligt een aantal grote [&hellip;]<\/p>","protected":false},"author":1,"featured_media":2927,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-2926","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nieuws"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u2018We groeien als campus door naar volwassenheid\u2019 - Ondernemend Venlo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ondernemendvenlo.nl\/en\/we-groeien-als-campus-door-naar-volwassenheid\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u2018We groeien als campus door naar volwassenheid\u2019 - Ondernemend Venlo\" \/>\n<meta property=\"og:description\" content=\"Sigrid Helbig\u00a0is nu precies een jaar CEO van\u00a0Brightlands Campus Greenport Venlo. Haar eerste jaar was inspirerend en uitdagend met de nawee\u00ebn van corona, het samenvoegen van twee organisaties, een ambitieus jaarplan, het uitbreiden van het ecosysteem en het bouwen van consortia.\u00a0Ze\u00a0is ervan overtuigd dat 2023 het jaar van Brightlands wordt: \u201cEr ligt een aantal grote [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ondernemendvenlo.nl\/en\/we-groeien-als-campus-door-naar-volwassenheid\/\" \/>\n<meta property=\"og:site_name\" content=\"Ondernemend Venlo\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-03T11:08:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ondernemendvenlo.nl\/wp-content\/uploads\/2025\/04\/cam.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.ondernemendvenlo.nl\/we-groeien-als-campus-door-naar-volwassenheid\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.ondernemendvenlo.nl\/we-groeien-als-campus-door-naar-volwassenheid\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/www.ondernemendvenlo.nl\/#\/schema\/person\/347e935f8ad4c7030608ef74bb57aa6e\"},\"headline\":\"\u2018We groeien als campus door naar volwassenheid\u2019\",\"datePublished\":\"2023-04-03T11:08:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.ondernemendvenlo.nl\/we-groeien-als-campus-door-naar-volwassenheid\/\"},\"wordCount\":699,\"publisher\":{\"@id\":\"https:\/\/www.ondernemendvenlo.nl\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.ondernemendvenlo.nl\/we-groeien-als-campus-door-naar-volwassenheid\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.ondernemendvenlo.nl\/wp-content\/uploads\/2025\/04\/cam.jpg\",\"articleSection\":[\"Nieuws\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ondernemendvenlo.nl\/we-groeien-als-campus-door-naar-volwassenheid\/\",\"url\":\"https:\/\/www.ondernemendvenlo.nl\/we-groeien-als-campus-door-naar-volwassenheid\/\",\"name\":\"\u2018We groeien als campus door naar volwassenheid\u2019 - 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