New facilities at Brightlands Venlo Future Food Experience and Brightlands NovaBite
Brightlands Campus Greenport Venlo has gained two facilities: the Future Food Experience and Brightlands NovaBite. With these facilities, the campus aims to further develop into a high-quality ecosystem of companies, knowledge institutions and (R&D) facilities in the field of healthy food and high-quality horticulture.
Future Food Experience
Future Food Experience is a new, unique facility at Brightlands Campus Greenport Venlo. Visitors will be introduced to innovations and new developments in the agrifood sector during an interactive journey. At the eight-minute 360 - degree video experience gives a glimpse into everything the campus stands for and where the campus wants to go.
This Future Food Experience can be attended by anyone interested in the food chain. Delve into the world of food and agri: from breeding, growing and processing to ingredients and the effect of food on your body.
The focus of the Experience is on how we can make use of nature and the network in nature, of which we as humans ourselves are a part. Your you can combine a visit to the experience with a meeting or appointment on campus, a network meeting or event. Be sure to reserve a spot via the Brightlands Campus Greenport Venlo website or via the QR code on the next page.
Brightlands NovaBite
Brightlands NovaBite is an expertise centre for sensory research and product optimisation, focusing on food from the consumer's perception. Brightlands NovaBite offers companies a comprehensive package: from sensory research, product research and in-company panel training to expertise on European and Dutch laws and regulations. Al these services are tailored to individual client needs.
NovaBite contains the latest facilities in sensory research, including a room with sensory booths where 20 consumers can conduct sensory research at the same time, a focus group room with observation space and a demo kitchen where products are prepared.
In taste research, in the form of taste tests, products are carefully tasted and assessed by consumers on aspects such as appearance, smell, mouth feel and taste. During product research by focus groups, a new idea or concept is presented to a group of consumers and discussed where possible improvements can be made. In addition, Brightlands NovaBite provides in-company (expert) panel training. These are tailor-made for companies that want to form an internal panel to assess their own products. To slot, Brightlands Novabite offers expertise on European and Dutch laws and regulations.
This new centre of expertise was created from a collaboration of Brightlands' current Test, Taste & Concept Centre, the Laboratory for Behavioural Gastronomy and Food Claims Centre Venlo of Maastricht University. In addition, project partners Normec Foodcare and BASF worked together to realise the facility.
Wanted: testers and probes!
Brightlands NovaBite organises several taste tests and focus groups. The panel for these taste tests and focus groups consists of consumers with different backgrounds and personality traits. Brightlands NovaBite is constantly looking for new members for the consumer panel. Anyone with an interest in (healthy) food is welcome to participate.
Want to know more? Check out www.novabite.nl/consumentenpanel
Reserve a spot for the Future Food Experience via this link.
